Privacy Policy

Introduction

Live Well Counseling and Training ("we," "our," or "us") is committed to protecting your privacy and maintaining the confidentiality of your personal information. This Privacy Policy describes how we collect, use, and safeguard your information when you use our services, including text message appointment reminders.

Information We Collect

We collect information that you provide directly to us, including:

• Name, email address, phone number, and contact information
• Health information and treatment details provided during counseling sessions
• Billing and insurance information
• Communication preferences for appointment reminders

Text Message Appointment Reminders

We use Twilio, a secure third-party communication service, to send appointment reminders and other service-related messages via text (SMS). By providing your phone number and opting in to receive text messages, you consent to receive automated text messages from Live Well Counseling.

What you should know about text message reminders:

• Consent: Your consent to receive text messages is voluntary and not a condition of receiving counseling services
• Frequency: Message frequency varies based on your appointment schedule
• Content: Messages may include appointment confirmations, reminders, cancellations, and general service updates
• Confidentiality: Text messages will not include protected health information (PHI) or specific details about your treatment
• Security: While we use secure services, text messages are not encrypted end-to-end
• Opt-Out: You may opt out at any time by replying STOP to any message

HIPAA Compliance

As a healthcare provider, we comply with the Health Insurance Portability and Accountability Act (HIPAA). Your health information is protected under HIPAA privacy rules. We will not disclose your protected health information without your written authorization, except as required or permitted by law.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. This includes secure storage systems, encrypted communications where possible, and restricted access to personal information.

Your Rights

You have the right to:

• Access and review your personal information
• Request corrections to your personal information
• Request restrictions on how we use your information
• Opt out of text message communications at any time
• Receive an accounting of disclosures of your health information

Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us:

Live Well Counseling and Training
Theresa Wray, LCSW, LCADC, CCS

Phone: 609-206-7435

Email: [email protected]